OPENREELSocial strategy
Channels, pillars, audiences and rhythms shaped around the music.
Built around your catalogue, audience, schedule and measurable commercial goals.
Service discipline 06 / 12
Social media & fan development
Channel-specific programmes that build recognition, conversation and long-term audience relationships.
Facebook & Instagram
Release, catalogue, video, event and direct-sale content.
Built around your catalogue, audience, schedule and measurable commercial goals.
TikTok & short-form video
Hooks that translate personality, process and archives.
Built around your catalogue, audience, schedule and measurable commercial goals.
YouTube development
Architecture, metadata, thumbnails, playlists and programming.
Built around your catalogue, audience, schedule and measurable commercial goals.
LinkedIn for music businesses
Professional communications for music-sector organisations.
Built around your catalogue, audience, schedule and measurable commercial goals.
Community engagement
Listening questions, archive stories and fan participation.
Built around your catalogue, audience, schedule and measurable commercial goals.
Paid social management
Research, testing, optimisation, budgets and reporting.
Built around your catalogue, audience, schedule and measurable commercial goals.
Ready to begin?